Thread Number: 39043
POD 2/28/12 Tide ad Find your automatic washer on this page
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Post# 578932   2/28/2012 at 06:25 (4,412 days old) by Tomturbomatic (Beltsville, MD)        

I'm not sure if this is like one of those puzzles where you are supposed to find all of the hidden shapes or if Tide just ran a little short of washer brands, but there are a lot of repeats here. Maybe the repeated placement of some of the machines was to help someone not sure about what had been bought with that huge chunk of dough (ditzy, drinking, hung over, too busy, too many children, that is for the maid, I don't know what's in the basement, etc). Wonder why the text says "and many other machines not shown here" when they had repeats.




Post# 578934 , Reply# 1   2/28/2012 at 06:31 (4,412 days old) by cycla-fabric (New Jersey (Northern))        

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I don't see a Westinghouse Laundromat in this ad, could it be the fear of oversudsing???

Doug


Post# 578947 , Reply# 2   2/28/2012 at 07:27 (4,412 days old) by combo52 (50 Year Repair Tech Beltsville,Md)        
No Westinghouse Washer

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Good point Doug as there is no Bendix or Norge front loader either.


Post# 578973 , Reply# 3   2/28/2012 at 10:07 (4,412 days old) by jeb (Mansfield Ohiio)        
Top loading

If you read the ad it said "top loading".I bet it is because of the sudsing in the front loaders.

Post# 578974 , Reply# 4   2/28/2012 at 10:18 (4,412 days old) by HiLoVane (Columbus OH)        

If you remember yesterday's POD, among the machines featured included GE, Hotpoint, Whirlpool, and Apex.
It's interesting to note, as how over the span of only a couple of years or so, these makes seemed to switch allegiances from All to Tide.


Post# 578977 , Reply# 5   2/28/2012 at 10:35 (4,412 days old) by RevvinKevin (Tinseltown - Shakey Town - La-La Land)        
About some of those brands.....

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Firestone (for washing tires?), One Minute (is that how long the cycle is?), Zenith (Can I watch channel 4?), AMC and Ambassador (Umm, 2 door, 4 door or wagon?), Barton (Fink?) and Marquette (isn't that something you eat?  Oh wait, that's a Croquette).  Tongue outTongue outTongue out

 

But seriously folks.... Wink   Never heard of these brands of washing machines. 

 

It's interesting that the washers with the Marquette, Zenith, Ambassador and Barton brand names all look almost exactly the same, just from different angles.

 

Kevin

 


Post# 578988 , Reply# 6   2/28/2012 at 11:12 (4,412 days old) by Tomturbomatic (Beltsville, MD)        

In the early days of automatic washers, there were many brands. There were also many brands of wringer washers when those were all you could buy and most of the names you listed were wringer washer brands wanting to have an automatic in the race as they stared the end of their industry in the face. Some were private label brands for department stores, like AMC, and specialty stores (Firestone). Think of the many brands of television sets there were in the early days. Every brand had to offer a TV. Magazines were full of ads. Of course, most had offered radios also, so it was not a huge leap and the stories about sets catching fire and picture tubes "burning out" were attributed to the newness of the phenomenon. It's a good thing the little sets were in metal cases and not plastic back then.

Neighbors on my paper route had just gotten rid of a Zenith for a GE V-12 and I will never forget this display of lack of mechanical understanding as long as I live. I came by and they had just started washing a load of whites in the newly delivered machine. The machine did not have a bleach dispenser, but they wanted to add bleach and the mother and two daughters (one a cheerleader) were wondering what to do. I said they could just pour the diluted bleach slowly into the filter pan. "OH NO! IT SAYS NEVER POUR BLEACH IN THE FILTER PAN." Well, no, not when the machine is not running and no water is flowing into the pan. So she STOPS the machine, removes the filter pan and pours the diluted bleach into the washer, then restarts it and, of course, since it was a two speed machine, it starts with slow agitation. I learned as much about the non-mechanical mind that day as I would ever want to know and I had thought my mother was bad.


Post# 579191 , Reply# 7   2/29/2012 at 02:27 (4,411 days old) by PhilR (Quebec Canada)        

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Am I wrong or there were no Frigidaires either in the All and Tide ads?


Post# 579205 , Reply# 8   2/29/2012 at 06:22 (4,411 days old) by Tomturbomatic (Beltsville, MD)        

Frigidaire, to the best of my knowledge and increasingly shakey memory, did not do detergent tie-in ads. It was probably economic. They had the wealth of GM and did not need to share magazine page space with detergents. They did share space with RIT dye to point out the ability of a Frigidaire washer to dispense the dye without it having to be put into solution first like in other washers. Does anyone remember the Tinting cycle on a Westinghouse Laundromat with the program selector? It had more steps than an Arthur Murray Dance Class. It was almost based on the Hokey Pokey (putting in and taking out).

I think that type of situation with machines that did not partner with Tide is what they meant by "many other machines not shown here." Actually, after that 1957 ad, I don't think Kenmore partnered with detergents and for many years Kenmore did not have ads in magazines until sometime in the 60s when they changed their ad philosophy. I remember a 60s campaign with famous cooks for their stoves and famous designers for the laundry appliances but can't recall what they had for refrigerators; certainly not penguins.


Post# 579212 , Reply# 9   2/29/2012 at 07:11 (4,411 days old) by HiLoVane (Columbus OH)        

I recall Tide and Frigidaire did "partner" at least once in the early '60s, although I don't remember the exact year.


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