Thread Number: 55390
GE Introduces Almond into their New Line
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Post# 777930   8/18/2014 at 09:39 (3,537 days old) by Unimatic1140 (Minneapolis)        

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Three great new items have just gone up in the Ephemera Library, and a great big thank you goes to Paul (turquoisedude) via Lawrence (pulltostart) for lending me these to scan.

#1 GE New Naturals Brochure

Contemporary Collection Brochure

1957 General Electric Automatic Washer Service Manual








Post# 777941 , Reply# 1   8/18/2014 at 10:55 (3,537 days old) by DaveAMKrayoGuy (Oak Park, MI)        

daveamkrayoguy's profile picture
Thank you for adding this brochure to the Ephemera Library Collection! Nice to read how GE was the first to introduce Avocado, Harvest Gold, and then Almond!

And the photo w/ the Island (in Harvest WHEAT) reminds me of a kitchen in one of my Home Remodeling books (w/ Tappan appliances, actually)...


-- Dave


Post# 777947 , Reply# 2   8/18/2014 at 11:51 (3,537 days old) by bajaespuma (Connecticut)        

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Thank you to everyone involved in bringing these documents to the Library. The 1957 service manual is especially timely for me.

 

Now let's get some 1962 and 1961 washer and dryer service manuals to webmaster!!!!!!!!


Post# 777961 , Reply# 3   8/18/2014 at 12:22 (3,537 days old) by turquoisedude (.)        

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I am glad you were able to preserve them Robert!   The Canadian border agent was enjoying flipping through them when I brought them back to Ogden last weekend, too!


Post# 777974 , Reply# 4   8/18/2014 at 13:55 (3,537 days old) by danemodsandy (The Bramford, Apt. 7-E)        
I'll BOIL You, Robert! ;)

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For a bad moment there, you had me thinking that Almond was back as some sort of retro color.

* breathe. center. meditate. Xanax. *


Post# 778060 , Reply# 5   8/18/2014 at 20:26 (3,536 days old) by appnut (TX)        

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Still beautiful colors even today.  I remember being fascinated by almond when I first saw them in Dillards in Austin while doing a house hold equipment course series of research.  As white proved with the plastic control panels, they discolored and looked awful and ugly.  With almond everything remained uniform in color.  But then I can't stand white or pink. 


Post# 778154 , Reply# 6   8/19/2014 at 07:07 (3,536 days old) by Frigilux (The Minnesota Prairie)        

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Great one, Sandy!

While almond is my least favorite appliance color, one has to remember that it seemed like a great idea at the time. It wasn't boring old white, and it was an easy-to-assimilate color in kitchens that were transitioning out of the greens and golds that dominated the Spanish look of the early 1970s.

Me, I'll take an all-white kitchen over almond any day. I've always liked stainless steel, thank goodness, because if you're purchasing at or near the top of most lines, it's often your only choice. But if not stainless, white. However...

...I've seen GE's gray/graphite line look good in a couple of my friends' kitchens, but who knows how long that color will be around. There's a Right-Height laundry pair in gray at the local GE dealership that has been begging me to take 'em home. I can't have a full riser due to overhead cupboards, but I certainly wouldn't mind the extra few inches the Right-Height pair provides. I've reached into the washer several times and my back and knees have sighed, "Ohhhh, yeahhhhhh" every time.

Fortunately, the $3,000 price tag has provided a convincing reason to resist.


Post# 778191 , Reply# 7   8/19/2014 at 12:08 (3,536 days old) by polkanut (Wausau, WI )        

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I'll have to say that with our dishwasher shopping adventure this past weekend, I still like Almond.  Fortunately, we both detest black & stainless appliances!  Finding a mfr that still has almond in their offerings is very limited.  Thank heavens for GE still having a few models available in that color choice however.  The new dw will be delivered/installed Thursday.


Post# 778325 , Reply# 8   8/20/2014 at 10:21 (3,535 days old) by Unimatic1140 (Minneapolis)        

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More from Paul and Lawrence this morning, I just posted a beautiful early 50's GE Kitchen and Laundry Planing Brochure as well as the 1958 GE Refrigerator Freezer Service Manual.

Thanks again guys!...



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Post# 778369 , Reply# 9   8/20/2014 at 16:38 (3,535 days old) by CircleW (NE Cincinnati OH area)        

I still remember all the "Hoopla" at Snyder's - the local GE dealer - when Almond and the other "New Naturals" were introduced. They had an open house with food and everything. Seems like it was sometime in '77; will have to look up the exact date in the old newspapers at historical society.

Post# 778416 , Reply# 10   8/20/2014 at 22:43 (3,534 days old) by dustin92 (Jackson, MI)        

I do have to say, Almond is my least favorite appliance color- if you want white, buy white- to me, almond never looks clean, it looks like white that has been hanging out with chain smokers for 10 years. Don't personally care for stainless because it is a nightmare to keep clean. I prefer white or an actual *color*, (Avocado, Pink, Turquoise, Harvest gold, Coppertone etc). To me, pure, sterile white appliances look clean, and match any color of decor. It never goes out of style.

Post# 778432 , Reply# 11   8/21/2014 at 06:49 (3,534 days old) by combo52 (50 Year Repair Tech Beltsville,Md)        
Almond Appliances

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Almond and the later Bisk version were are are wonderful color choices for home appliances. Almond as Bob noted, is the one appliance color that does not show its age like newer white appliances and SS I won't even go there. But almond appliances can be easily cleaned up, touched up and resold, most of the white on white appliances from the late 80s on just look too tired to resell because of discolored plastic parts.

After you have looked at and worked on as many appliances as I have the LAST finish I would ever want in my home is WHITE, Unfortunately most of the appliances in my laundry room and in the museum are white, but I will go to great lengths to keep white out of my kitchens, it is just not a warm or pleasant color, [ I feel the same way about white cars ] and I agree again Bob pink would be the other color that I would not want in my kitchen.

John L.


Post# 778512 , Reply# 12   8/21/2014 at 18:40 (3,534 days old) by jetcone (Schenectady-Home of Calrods,Monitor Tops,Toroid Transformers)        
Yes

jetcone's profile picture

but

Charcoal doesn't CLASH with anything !!


Post# 778649 , Reply# 13   8/22/2014 at 09:01 (3,533 days old) by brib68 (Central Connecticut)        
Colored appliances

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I remember seeing ads for GE's "Onyx" in my mom's women's magazines as a child. We never had anything but stark white at home, so I thought any decorator color was rather exotic and exciting. Our back yard neighbors had gold--a bottom-freezer fridge with pedal open, a slide-in range, and a dishwasher. They were the only people I knew with a DW and I was fascinated by it and always wanted to help load and unload if I was over there. My aunt got a full suite of gold Kenmore appliances when they got their first house, and she kept them for years (she might even still be using some of them). My dad's folks had the white appliances that they had in the 50's--extra wide GE stove, non-functioning Bendix combo, GE fridge. Actually, at some point I think they had a a fridge with a mechanical push button to open the door. (I don't *think* it was the electronic one from the famous live TV blooper). My mom's folks had 60's white appliances, but other than the RCA-Whirlpool washer and dryer, I don't remember what they were. When they moved to the country, though, the house came with PINK General Electric: push button cooktop, wall oven, fridge. Mom kept with white appliances until she remodeled her kitchen after my dad died and she put in all stainless. Myself, when I have been able to choose my own new appliances, laundry has been white, and kitchen has been stainless. When we moved into our new house, it had a brown KA dishwasher, probably from the early 70s. We probably would have kept it, but we couldn't figure out how to get it to run--Once we lucked into getting it to start and do a cycle, but mostly it just frustrated us. Too bad I didn't know about this site back then!

Post# 778738 , Reply# 14   8/22/2014 at 16:04 (3,533 days old) by danemodsandy (The Bramford, Apt. 7-E)        
The Kitchen Planning Guide....

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....From 1951 is GREAT!

Not only does it show the '51/'52 GE kitchen and laundry line at its Day One best, it's a great look at decorating trends of the time.

It's also fun to see the societal expectations of the day - the ladies who are busy in their new GE kitchens are all freshly permed and manicured, in heels and good day dresses, with pearls and pretty aprons.

I well remember housewives making more of an effort back in the day than they do now, but not that much, LOL! This was more fantasy than reality.

Anyway, the brochure is well, well worth your money and downloading time. Recommended.


Post# 778810 , Reply# 15   8/22/2014 at 21:58 (3,532 days old) by bwoods ()        
colors

Almond, and the more subtle Bisque, give a warmth and touch of elegance to appliances. After the bold Avacado and Harvest Golds of the previous era, it was nice to have something with earth-toned neutrals that would go with most everything decor.

When General Electric first came out with "White on White" (the first I remember seeing these was approximately 1988) This was a great improvement over the common white body with the black or dark colored control panels/escutcheons.

The white on white appliances were crisp, clean and energizing in appearance. GE used Soldier Grey for the print and accents when they first came out with their white on white line and I thought this was the perfect combination.


Post# 778877 , Reply# 16   8/23/2014 at 09:09 (3,532 days old) by appnut (TX)        

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I agree.  I think Almond and Bisque were intended to tone down the avocado and harvest gold and allow a transition as people replaced their appliances one by one that blended with what was still there and didn't clash and still gave an option that wasn't plain ol' white. I can tell you all the new houses that were built in my subdivision from 1960/1961 (upper middle-classes houses) through the mid-1970s all had kitchen appliances which were NOT white unless the homeowner specifically requested.  All other colors  and finishes available during those times under the sun were used but white.   I can only recall one house on my street (26 total for both sides of the street) that had white appliances and the homeowner built the house and specified white.  Seemed like everything was white, including original carpet.  Housewife was OCD about cleaning.  Of course the two kids stayed out a lot playing and no neighborhood kids wee allowed in--they had an outside water fountain for everyone. 


Post# 778883 , Reply# 17   8/23/2014 at 09:27 (3,532 days old) by bwoods ()        
white was a no no


Yes! I remember those times, Bob, when white was not in vogue.  It seemed white was out of style, and quite pedestrian, for the flambouyant sixties and seventies.  You were just "not with it" if you had white appliances.  lol

 

Can all of you olders remember when appliance dealers used to charge extra for "color?"  


Post# 778898 , Reply# 18   8/23/2014 at 12:52 (3,532 days old) by pulltostart (Mobile, AL)        

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I think color was a cheap way for a builder to make it look like he had spent more $$ on appliances than he actually had spent.  My folks bought a new spec house in the spring of 1963, in a subdivision that featured 3 floor plans (count 'em, three).  Two plans had 2 full bathrooms, one plan only had 1.5 baths; some had basements, some had carports - you know the drill.  The appliances were BOL Hotpoint, BUT they were in colors!  Our house had pink, others had yellow, others had turquoise.  Stylish, but still BOL.

 

As I've looked for appliances for my Mobile house, I've found a lot of Avocado and Coppertone, and I don't have a problem with either color, except both of these colors were selected to blend with stained wood cabinets, which were in vogue at the time.  I do not want stained cabinets - painted will do, thank you - but I've not been able to come up with the correct color combinations to make either Avocado or Coppertone work.  Unfortunately, Almond almost always works.

 

So far I've not gone over to "the Dark Side".

 

lawrence


Post# 778902 , Reply# 19   8/23/2014 at 13:53 (3,532 days old) by bajaespuma (Connecticut)        

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I have challenged a lot of my designer friends to come up with combinations where Avocado (the hardest vintage color to deal with IMHO) would work well. So far, my own entry was the most pleasing to me and this was adapted from the first kitchen my family ever made. Although no GE 1962 appliance was available in Avocado, I used what we had as the models. And from reruns of Bewitched, I noticed that every single Bell telephone they used on that show was an Avocado Desk model.  I think that colors like Avocado and Coppertone worked best as accents; too much of either was overwhelming and oppressive:


  Photos...       <              >      Photo 1 of 2         View Full Size
Post# 778914 , Reply# 20   8/23/2014 at 16:28 (3,532 days old) by CircleW (NE Cincinnati OH area)        

Went today and looked at the old newspapers at historical society. I found the first mention of GE's new Almond color in the early December '76 edition, in an ad for Snyder's Hardware. They were one of the largest GE dealers in southwest Ohio. They had 3 stores at the time, but the local one was closed until late Dec. due to a fire. It was sometime after the first of the year that they had the grand introduction at that location.

Post# 778919 , Reply# 21   8/23/2014 at 17:00 (3,532 days old) by danemodsandy (The Bramford, Apt. 7-E)        
Avocado Works With:

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White!

Here's a photo of a GE J 757 30-inch slide in range in Avocado; note that it's quite at home with the white cabinets around it.

If something made it necessary for me to have Avocado appliances, the first thing I'd do is to paint the cabinets white. I would not be thrilled with the Avocado, but white would make it bearable.


Post# 778920 , Reply# 22   8/23/2014 at 17:03 (3,532 days old) by appnut (TX)        

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Ken, I love that design that you presented in those pictures.  The particular shade of avocado appliances with the white cabinets and the dark color counter tops and accents all looks amazing and hot as far as I'm concerned.  I bet it would look just as impressive with coppertone, various hues of yellows and gold, turqoise, and poppy red appliances.  Very nice contrasts!!!


Post# 778921 , Reply# 23   8/23/2014 at 17:10 (3,532 days old) by appnut (TX)        

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I just love wood.  It makes a serious statement.  It's natural.  Paint is just whitewash of any color.  It just kills me to see houses built with beautiful custom cabinets well-taken care of for decades and someone comes along and paints the damn things.  And that becomes high maintenance.  DUMB!!!  My mother thought she wanted all her beautiful cabinets painted just like everyone else was doing.  My dad knew her well.  He painted one small section of cabinets obscure enough that still allowed the idea to go either way.  She decided she did not like it and hated the wood being abused.  My dad knew her too well, she was too fickle in ways.  But I thought it still looked like hell until they sold the house. 


Post# 778924 , Reply# 24   8/23/2014 at 17:12 (3,532 days old) by PhilR (Quebec Canada)        

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John, I reall seeing a white refrigerator at your home when I visited you! If you ever get bored with it, let me know! Then I might be looking to get a white 40" range from the same year!
;-)

Like John, I hate white on most cars and I don't like it on many appliances too.

But my laundry and kitchen appliances are mostly white! At least, they don't have any plastic parts so no problems with yellowing. White is also the only color that allows to match a 1973 range with a 1963 dishwasher as all other colors have changed between those years!





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