Palmolive Eco has just shown up at my local Wallyworld and Family Dollar stores. It's so new that it isn't on Palmolive's website. According to what I have been able to find, it's the first phosphate free dishwasher detergent. Visually, it is not quite as white as regular Palmolive gel. Instructions are to shake before using. Performance wise in my Bosch, I see no difference, it gets the job done well. Look for it in a store near you soon.