Thread Number: 77155  /  Tag: Other Home Products or Autos
Modern Living: Part Four
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Post# 1010894   10/15/2018 at 12:20 (243 days old) by Ultramatic (New York City)        

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Advertisements for the home prior to 1980. Homes, building materials, furniture, lighting, plumbing fixtures, flooring, decor, non-electric housewares, kitchenware, cleaning products, telephones, in short, everything that made the home modern and easier to care for. Of course, everyone is invited to contribute with advertisements. Please be sure they contain no watermarks from other sites or individuals. For home appliances (electric or gas), please refer to Vintage Appliance Advertisement series.

 

Enjoy!

 

Part One:

http://www.automaticwasher.org/c...

 

Part Two:

https://www.automaticwasher.org/cgi-bin/TD/TD-VIEWTHREAD.cgi?76909

 

Part Three:

https://www.automaticwasher.org/cgi-bin/TD/TD-VIEWTHREAD.cgi?76970





Post# 1010896 , Reply# 1   10/15/2018 at 12:22 (243 days old) by Ultramatic (New York City)        
Celotex 1956

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Celotex 1956


Post# 1010897 , Reply# 2   10/15/2018 at 12:23 (243 days old) by Ultramatic (New York City)        
Pearl-Wick 1954

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Pearl-Wick 1954


Post# 1010898 , Reply# 3   10/15/2018 at 12:27 (243 days old) by Ultramatic (New York City)        
Mengel 1948

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Mengel 1948


Post# 1010899 , Reply# 4   10/15/2018 at 12:29 (243 days old) by Ultramatic (New York City)        
Bridgeport Copperware 1956

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Bridgeport Copperware 1956


Post# 1010900 , Reply# 5   10/15/2018 at 12:31 (243 days old) by Ultramatic (New York City)        
Romany Tiles 1949

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Romany Tiles 1949


Post# 1010919 , Reply# 6   10/15/2018 at 19:33 (243 days old) by Ultramatic (New York City)        
Du Pont, Tontine Window Shades 1954

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Du Pont, Tontine Window Shades 1954


Post# 1010920 , Reply# 7   10/15/2018 at 19:34 (243 days old) by Ultramatic (New York City)        
Blue Ribbon 1949

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Blue Ribbon 1949


Post# 1010921 , Reply# 8   10/15/2018 at 19:40 (243 days old) by Ultramatic (New York City)        
Firestone Velon Yardgoods 1951

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Firestone Velon Yardgoods 1951


Post# 1010923 , Reply# 9   10/15/2018 at 19:41 (243 days old) by Ultramatic (New York City)        
See-Safe 1952

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See-Safe 1952


Post# 1010924 , Reply# 10   10/15/2018 at 19:42 (243 days old) by Ultramatic (New York City)        
American Standard 1955

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American-Standard 1955


Post# 1010954 , Reply# 11   10/16/2018 at 00:17 (243 days old) by tolivac (greenville nc)        

Too bad the DuPont "Tontine" shades are not available anymore-liked these BETTER over the new window coverings sold today.Most are UGLY JUNK!!!And---CATCH DUST!!!Blinds----into the dumpster!!!!

Post# 1011091 , Reply# 12   10/16/2018 at 17:22 (242 days old) by CircleW (NE Cincinnati OH area)        

According to what I could find out, Tontine shades were made of fabric coated with Pyroxylin, which is a nitrocellulose compound used as the base for DuPont Duco finishes and other lacquers.

Post# 1011132 , Reply# 13   10/17/2018 at 00:05 (242 days old) by tolivac (greenville nc)        

the nitrocellulose coumpound would make the fabric flammable!!But those shades sure looked nice and worked well!Remember these were sold well into the 70's!Beleive there was a change to a vinyl based fabric treatment after that-the replacement was good,too!

Post# 1011259 , Reply# 14   10/18/2018 at 09:10 (240 days old) by Ultramatic (New York City)        
All 1960

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All Dishwashing Liquid 1960


Post# 1011260 , Reply# 15   10/18/2018 at 09:12 (240 days old) by Ultramatic (New York City)        
Aladdin 1927

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Aladdin 1927


Post# 1011261 , Reply# 16   10/18/2018 at 09:14 (240 days old) by Ultramatic (New York City)        
Enameledware Cookware 1948

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Enameledware Cookware 1948


Post# 1011262 , Reply# 17   10/18/2018 at 09:15 (240 days old) by Ultramatic (New York City)        
Moe Light 1951

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Moe Light 1951


Post# 1011263 , Reply# 18   10/18/2018 at 09:17 (240 days old) by Ultramatic (New York City)        
Ronson Varaflame Gas Candle 1963

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Ronson Varaflame Gas Candle 1963


Post# 1011264 , Reply# 19   10/18/2018 at 09:18 (240 days old) by Ultramatic (New York City)        
Cory 1946

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Cory 1946


Post# 1011266 , Reply# 20   10/18/2018 at 09:20 (240 days old) by Ultramatic (New York City)        
Vinylite 1951

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Vinylite 1951


Post# 1011267 , Reply# 21   10/18/2018 at 09:21 (240 days old) by Ultramatic (New York City)        
Crown Jewel Ware 1948

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Crown Jewel Ware 1948


Post# 1011303 , Reply# 22   10/18/2018 at 15:37 (240 days old) by Ultramatic (New York City)        
Basset 1965

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Basset 1965


Post# 1011304 , Reply# 23   10/18/2018 at 15:39 (240 days old) by Ultramatic (New York City)        
Johnson's Pride 1951

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Johnson's Pride 1951


Post# 1011308 , Reply# 24   10/18/2018 at 15:46 (240 days old) by ea56 (Sonoma Co.,CA)        

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My Mom used Pride, it smelled kinda like gasoline to me. I remember that it dried to a haze that she wiped off. I think it was better than Pledge spray.
Eddie


Post# 1011312 , Reply# 25   10/18/2018 at 16:15 (240 days old) by CircleW (NE Cincinnati OH area)        
Aladdin desk lamp

I have one exactly like in the ad. According to my parents, it belonged to my dad's father, who moved in with us when I was a couple months old. I hope I still have the shade, as I took it off at some point in time to use a floodlight bulb in it.

My mom always used Johnson's Pride wax on our wood furniture as long as it was made. I have a couple glass bottles, and one still has a little left in it. The bottles are exactly alike, but their is a slight difference in the labels.


Post# 1011493 , Reply# 26   10/20/2018 at 00:02 (239 days old) by Ultramatic (New York City)        
Simmons Hide-A-Bed 1960

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Simmons Hide-A-Bed 1960


Post# 1011494 , Reply# 27   10/20/2018 at 00:04 (239 days old) by Ultramatic (New York City)        
Lysol 1971

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Lysol 1971


Post# 1011495 , Reply# 28   10/20/2018 at 00:05 (239 days old) by Ultramatic (New York City)        
Silex Coffee Filter 1917

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Silex Coffee Filter 1917


Post# 1011497 , Reply# 29   10/20/2018 at 00:07 (239 days old) by Ultramatic (New York City)        
Taperlite Candles 1953

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Taperlite Candles 1953


Post# 1011498 , Reply# 30   10/20/2018 at 00:08 (239 days old) by Ultramatic (New York City)        
Lux 1961

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Lux 1961


Post# 1011499 , Reply# 31   10/20/2018 at 00:10 (239 days old) by Ultramatic (New York City)        
Ferro 1934

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Ferro 1934


Post# 1011500 , Reply# 32   10/20/2018 at 00:11 (239 days old) by Ultramatic (New York City)        
Armstrong 1958

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Armstrong 1958


Post# 1011501 , Reply# 33   10/20/2018 at 00:14 (239 days old) by Ultramatic (New York City)        
Chromecraft Sculpta 1966

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Chromecraft Sculpta 1966


Post# 1011502 , Reply# 34   10/20/2018 at 00:15 (239 days old) by Ultramatic (New York City)        
Lightolier 1951

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Lightolier 1951


Post# 1011503 , Reply# 35   10/20/2018 at 00:18 (239 days old) by Ultramatic (New York City)        
Tide 1951

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Tide 1951


Post# 1011509 , Reply# 36   10/20/2018 at 03:48 (238 days old) by askolover (South of Nash Vegas, TN)        

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What do they mean....rinse or don't rinse?  This ad is way much older than I am so I'm missing something.


Post# 1011515 , Reply# 37   10/20/2018 at 05:44 (238 days old) by Launderess (Quiet Please, There´s a Lady on Stage)        
Back in 1950's

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When P&G was still battling to get housewives hooked on Tide and away from soap for washday, some bright blub in marketing came up with the "no rinsing" required concept.

As we all know laundry washed in soap must be rinsed at least thrice or at best twice. Otherwise all dirt, suds and other residue wouldn't be removed and one ended up with "tattle-tale" grey laundry.

Tide being a synthetic detergent didn't have the same issues as soap on wash day, so *someone* concluded things didn't need to be rinsed.

Adverts one has seen for this "no rinse" Tide seemed always to target wringer washer owners. That may have been because unlike those with fully automatic washing machines owners of such semi-automatics still were tied to rinse tubs and doing multiples of that process.

www.automaticwasher.org/c...

When you consider how high sudsing Tide detergent was then (and until rather recently for that matter) one wonders if even one rinse would have been enough.

OTOH....






Post# 1012535 , Reply# 38   10/29/2018 at 22:56 (229 days old) by Ultramatic (New York City)        
Simmons Beautyrest 1934

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Simmons Beautyrest 1934


Post# 1012537 , Reply# 39   10/29/2018 at 22:58 (229 days old) by Ultramatic (New York City)        
Clorox 1953

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Clorox 1953


Post# 1012538 , Reply# 40   10/29/2018 at 23:00 (229 days old) by Ultramatic (New York City)        
O-Cell-O 1957

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O-Cel-O 1957


Post# 1012539 , Reply# 41   10/29/2018 at 23:02 (229 days old) by Ultramatic (New York City)        
Cory 1953

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Cory 1953


Post# 1012540 , Reply# 42   10/29/2018 at 23:04 (229 days old) by Ultramatic (New York City)        
Aladdin 1951

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Aladdin 1951


Post# 1012541 , Reply# 43   10/29/2018 at 23:05 (229 days old) by Ultramatic (New York City)        
Du Pont Teflon 1975

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Du Pont Teflon 1975


Post# 1012542 , Reply# 44   10/29/2018 at 23:06 (229 days old) by Ultramatic (New York City)        
Niagara 1962

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Niagara 1962


Post# 1012543 , Reply# 45   10/29/2018 at 23:08 (229 days old) by Ultramatic (New York City)        
Thomasville 1977

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Thomasville 1977


Post# 1012544 , Reply# 46   10/29/2018 at 23:09 (229 days old) by Ultramatic (New York City)        
Dazey 1953

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Dazey 1953


Post# 1012545 , Reply# 47   10/29/2018 at 23:11 (229 days old) by Ultramatic (New York City)        
Basic-Witz Domain 1958

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Basic-Witz Domain 1958


Post# 1012546 , Reply# 48   10/29/2018 at 23:13 (229 days old) by Ultramatic (New York City)        
American-Standard 1955

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American-Standard 1955 copy


Post# 1012826 , Reply# 49   10/31/2018 at 20:55 (227 days old) by Ultramatic (New York City)        
Tupperware 1965

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Tupperware 1965


Post# 1012830 , Reply# 50   10/31/2018 at 22:44 (227 days old) by Ultramatic (New York City)        
Fels Naptha 1958

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Fels Naptha 1958


Post# 1012831 , Reply# 51   10/31/2018 at 22:45 (227 days old) by Ultramatic (New York City)        
Libby's Glassware 1970

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Libby Glassware 1970


Post# 1012832 , Reply# 52   10/31/2018 at 22:48 (227 days old) by Ultramatic (New York City)        
Pearl-Wick 1955

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Pearl-Wick 1955


Post# 1012833 , Reply# 53   10/31/2018 at 22:50 (227 days old) by Ultramatic (New York City)        
Ronson Varaflame Gas Candles 1963

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Ronson Varaflame Gas Candles 1963


Post# 1012834 , Reply# 54   10/31/2018 at 22:51 (227 days old) by Ultramatic (New York City)        
Aladdin 1928

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Aladdin 1928


Post# 1012835 , Reply# 55   10/31/2018 at 22:53 (227 days old) by Ultramatic (New York City)        
Pyrex Ware 1970

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Pyrex Ware 1970


Post# 1012836 , Reply# 56   10/31/2018 at 22:54 (227 days old) by Ultramatic (New York City)        
Swift's Cleanser 1950

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Swift's Cleanser 1950


Post# 1012837 , Reply# 57   10/31/2018 at 22:56 (227 days old) by Ultramatic (New York City)        
Clorox 1975

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Clorox 1976


Post# 1012838 , Reply# 58   10/31/2018 at 22:58 (227 days old) by Ultramatic (New York City)        
O-Cell-O, Soilax 1954

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O-Cel-O, Soilax 1954


Post# 1015058 , Reply# 59   11/19/2018 at 17:35 (208 days old) by Ultramatic (New York City)        
Artbeck 1949

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Artbeck 1949


Post# 1015059 , Reply# 60   11/19/2018 at 17:36 (208 days old) by Ultramatic (New York City)        
Pyrex 1934

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Pyrex 1934


Post# 1015060 , Reply# 61   11/19/2018 at 17:38 (208 days old) by Ultramatic (New York City)        
Foley Food Mill 1944

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Foley Food Mill 1944


Post# 1015061 , Reply# 62   11/19/2018 at 17:39 (208 days old) by Ultramatic (New York City)        
Emkay Candles 1940

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Emkay Candles 1940


Post# 1015062 , Reply# 63   11/19/2018 at 17:41 (208 days old) by Ultramatic (New York City)        
Ekco 1966

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Ekco 1966


Post# 1015063 , Reply# 64   11/19/2018 at 17:42 (208 days old) by Ultramatic (New York City)        
Arvin, Lady Arvin 1956

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Arvin, Lady Arvin 1956


Post# 1015064 , Reply# 65   11/19/2018 at 17:44 (208 days old) by Ultramatic (New York City)        
Easy-Off 1958

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Easy-Off 1958


Post# 1015065 , Reply# 66   11/19/2018 at 17:46 (208 days old) by Ultramatic (New York City)        
Flex-O-Loc 1949

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Flex-O-Loc 1949


Post# 1015067 , Reply# 67   11/19/2018 at 17:47 (208 days old) by Ultramatic (New York City)        
Luminier 1925

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Luminier 1925


Post# 1015069 , Reply# 68   11/19/2018 at 17:54 (208 days old) by Ultramatic (New York City)        
Guardian 1947

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Guardian 1947


Post# 1015411 , Reply# 69   11/22/2018 at 10:34 (205 days old) by Ultramatic (New York City)        
General Electric 1941

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General Electric 1941


Post# 1015932 , Reply# 70   11/27/2018 at 05:33 (200 days old) by Ultramatic (New York City)        
Duo-Temp 1958

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Duo-Temp 1958


Post# 1015933 , Reply# 71   11/27/2018 at 05:35 (200 days old) by Ultramatic (New York City)        
Rubbermaid 1956

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Rubbermaid 1956


Post# 1015934 , Reply# 72   11/27/2018 at 05:36 (200 days old) by Ultramatic (New York City)        
Ames Maid 1955

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Ames Maid 1955


Post# 1015935 , Reply# 73   11/27/2018 at 05:38 (200 days old) by Ultramatic (New York City)        
Burton 1949

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Burton 1949


Post# 1015936 , Reply# 74   11/27/2018 at 05:39 (200 days old) by Ultramatic (New York City)        
Clorox 1950

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Clorox 1950


Post# 1015937 , Reply# 75   11/27/2018 at 05:41 (200 days old) by Ultramatic (New York City)        
Mastro 1949

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Mastro 1949


Post# 1015938 , Reply# 76   11/27/2018 at 05:42 (200 days old) by Ultramatic (New York City)        
Scotch-Brite 1974

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Scotch-Brite 1974


Post# 1015939 , Reply# 77   11/27/2018 at 05:44 (200 days old) by Ultramatic (New York City)        
Aladdin 1978

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Aladdin 1978


Post# 1015940 , Reply# 78   11/27/2018 at 05:47 (200 days old) by Ultramatic (New York City)        
Beacon Plastics 1958

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Beacon Plastics 1958


Post# 1015941 , Reply# 79   11/27/2018 at 05:48 (200 days old) by Ultramatic (New York City)        
Du Pont 1973

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Du Pont 1973


Post# 1016066 , Reply# 80   11/28/2018 at 08:25 (199 days old) by imperial70 (******)        

So much fun looking at these modern living advertisements. Please don't wear heels on a step stool. Oh and of course that add would be banned in today's PC world. :-)

Post# 1016109 , Reply# 81   11/28/2018 at 16:43 (199 days old) by CircleW (NE Cincinnati OH area)        
Lady on step stool

Well, she does appear kind of ghostly. Maybe she met her demise earlier by wearing high heels while on the step stool.

Post# 1016415 , Reply# 82   12/1/2018 at 07:09 (196 days old) by Ultramatic (New York City)        
Good Housekeeping 1958

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Good Housekeeping 1958


Post# 1016569 , Reply# 83   12/2/2018 at 19:08 (195 days old) by Ultramatic (New York City)        
Masonite 1956

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Masonite 1956


Post# 1016570 , Reply# 84   12/2/2018 at 19:10 (195 days old) by Ultramatic (New York City)        
Tupperware 1964

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Tupperware 1964


Post# 1016571 , Reply# 85   12/2/2018 at 19:13 (195 days old) by Ultramatic (New York City)        
Pyrex 1950

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Pyrex 1950


Post# 1016709 , Reply# 86   12/3/2018 at 18:37 (194 days old) by Ultramatic (New York City)        
Eveready 1927

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Eveready 1927


Post# 1016715 , Reply# 87   12/3/2018 at 19:24 (194 days old) by CircleW (NE Cincinnati OH area)        

One of my friends has the Pyrex Hostess Casserole bowl in red. He may have the small bowls, but I didn't see them if so. They served the mashed potatoes for Thanksgiving in it.

Post# 1017937 , Reply# 88   12/13/2018 at 22:43 (184 days old) by Ultramatic (New York City)        
Good Year Pliofilm 1940

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Good Year Pliofilm 1940


Post# 1017938 , Reply# 89   12/13/2018 at 22:44 (184 days old) by Ultramatic (New York City)        
Standard 1956

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Standard 1956


Post# 1017939 , Reply# 90   12/13/2018 at 22:46 (184 days old) by Ultramatic (New York City)        
Clorox 1973

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Clorox 1973


Post# 1017940 , Reply# 91   12/13/2018 at 22:48 (184 days old) by Ultramatic (New York City)        
Mirro 1964

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Mirro 1964 j pg


Post# 1018211 , Reply# 92   12/16/2018 at 17:50 (181 days old) by Ultramatic (New York City)        
Club Aluminum 1946

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Club Aluminum 1946


Post# 1018212 , Reply# 93   12/16/2018 at 17:52 (181 days old) by Ultramatic (New York City)        
Pyrex 1959

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Pyrex 1959


Post# 1018213 , Reply# 94   12/16/2018 at 17:56 (181 days old) by Ultramatic (New York City)        
Seth Thomas 1928

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Seth Thomas 1928


Post# 1019263 , Reply# 95   12/28/2018 at 04:39 by Ultramatic (New York City)        
Johnson-Carper 1953

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Johnson-Carper 1953


Post# 1019399 , Reply# 96   12/29/2018 at 15:04 by Ultramatic (New York City)        
Cosco 1954

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Cosco 1954


Post# 1019400 , Reply# 97   12/29/2018 at 15:06 by Ultramatic (New York City)        
Amtico 1953

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Amtico 1953


Post# 1019553 , Reply# 98   12/30/2018 at 23:17 by Ultramatic (New York City)        
Libby-Owens-Ford 1940

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Libby-Owens-Ford 1940


Post# 1020476 , Reply# 99   1/7/2019 at 18:20 by Ultramatic (New York City)        
Copper Glo 1965

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Copper Glo 1965


Post# 1020477 , Reply# 100   1/7/2019 at 18:22 by Ultramatic (New York City)        
Hellerware 1957

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Hellerware 1957


Post# 1020479 , Reply# 101   1/7/2019 at 18:30 by Ultramatic (New York City)        

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Part Five:

www.automaticwasher.org/c...





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