Thread Number: 79278  /  Tag: Vintage Automatic Washers
POE 5-8-19 Coupon for Tide in Kelvinator Washer
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Post# 1032083   5/8/2019 at 05:31 (390 days old) by Tomturbomatic (Beltsville, MD)        

Was it around the early 1960s when detergent manufacturers switched from putting a small sample box of detergent in new machines to just putting the coupon in with the literature packet?

Post# 1032087 , Reply# 1   5/8/2019 at 06:38 (390 days old) by Frigilux (The Minnesota Prairie)        

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I remember stealing boxes of detergent from washers during the winter when wearing a coat. This was my mid-to-late elementary school years, so I'd push it more into the mid-1960s. Got quite a collection of owner's manuals that way as well.

Glad to report that karma and conscience caught up with me and the thievery years are decades behind me now.

Post# 1032091 , Reply# 2   5/8/2019 at 07:27 (390 days old) by DADoES (TX, U.S. of A.)        

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There were samples of Tide and/or Downy in my Neppy TL.

Post# 1032114 , Reply# 3   5/8/2019 at 11:06 (389 days old) by combo52 (Beltsville,Md)        
Late 60s WCI Washers & Dryers

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I wounder how long she used Tide, we can pretty safely assume that she did not use it long in that washer, in this time period you were lucky if these WCI washers lasted even five years.


Post# 1032128 , Reply# 4   5/8/2019 at 13:10 (389 days old) by norgeway (mocksville n c )        
Aint that the truth John!

These washers you NEVER see because they were DREADFUL!

Post# 1032148 , Reply# 5   5/8/2019 at 17:28 (389 days old) by cuffs054 (MONTICELLO, GA)        

Looks to me like hubby robbed the cradle.

Post# 1032156 , Reply# 6   5/8/2019 at 18:35 (389 days old) by Supersuds (Knoxville, Tenn.)        

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If my superficial web search is right, hubby is now 71 or 72, so if this ad is 50 years old, he wasn’t that far out of diapers himself!

Which raises the question: How did P&G’s ad agency find these “real people” and how were they compensated? I’m guessing they contacted people who had bought new washers and, I dunno, offered to pay for them in exchange for appearing in a magazine ad, but there would have to have been some vetting procedure to see if they were photogenic enough.

Post# 1032172 , Reply# 7   5/8/2019 at 21:51 (389 days old) by Washerlover (Lake County, California: Wines With Altitude)        

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Well I wouldn’t call that poor cross-eyed girl in the ad very photogenic...

Post# 1032173 , Reply# 8   5/8/2019 at 22:19 (389 days old) by DaveAMKrayoGuy (Oak Park, MI)        

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It's a pretty machine... I think I would choose it over any Lady Kenmore it rivals & this was an era of lull for Sears that people (especially that  young & naive) would buy a  Kelvinator, Norge, Gibson, even Montgomery Wards along w/ the ever-increasing in popularity Frigidaire & Westinghouse oft the time DID Buy, even as to sooner or later disappoint...!




-- Dave

Post# 1032198 , Reply# 9   5/9/2019 at 08:51 (388 days old) by delturner (USA)        

They were unfortunately built sort of like a beer can and were about that stable too. I have seen more than one that would walk to the end of the fill hoses whenever it spun. The tub was a huge one, but the wash action wasn't great. The Frigidaire washers at the time would hold as much or more and do a much better job of washing and spinning.

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