Thread Number: 39424
Oxydol: The final cheapening |
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Post# 584227   3/21/2012 at 17:07 (4,418 days old) by Supersuds (Knoxville, Tenn.)   |   | |
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Well, as many of you know, Oxydol has had a complicated path since P&G spun the brand off about 10 years ago.
At first, it was a high-quality powder with enzymes and the traditional oxygen bleach that was marketed with allegedly "hip" graphics to appeal to a younger crowd. I found that it not only worked great, it was low-sudsing and had a very light, inoffensive scent.
The marketing failed, because more recently it has been sold as a cheap liquid at dollar stores. (The liquid never was very good, anyway, although some versions smelled nice, rather like the current liquid Biz, made by the same company.)
Today I was in a Family Dollar store and noticed a HUGE box of Oxydol marked "Classic One Cup Formula."
However, the ingredients list makes no mention of any oxygen bleaching agent, much less enzymes. It's just anionic "and/or" nonionic surfactants! I love that "and/or."
How can it be powder Oxydol without bleach? |
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Post# 584259 , Reply# 1   3/21/2012 at 19:10 (4,418 days old) by stan (Napa CA)   |   | |
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Post# 584270 , Reply# 2   3/21/2012 at 19:26 (4,418 days old) by hydralique (Los Angeles)   |   | |
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And the blonde chick probably has more bleach in her hair than a whole pallet of Oxydol. |
Post# 584274 , Reply# 3   3/21/2012 at 19:32 (4,418 days old) by YOGITUNES (New Jersey)   |   | |
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Post# 584320 , Reply# 5   3/21/2012 at 23:05 (4,418 days old) by Supersuds (Knoxville, Tenn.)   |   | |
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Post# 584323 , Reply# 6   3/21/2012 at 23:14 (4,418 days old) by Supersuds (Knoxville, Tenn.)   |   | |
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Post# 584430 , Reply# 7   3/22/2012 at 13:44 (4,417 days old) by norgeway (mocksville n c )   |   | |
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Aunt Jemima pancake mix...Now it is just plain flour, years ago it had 4 flours and made the best pancakes ever.Now it is advertised as original...HOGWASH..its no more original than Aunt Jemimas picture! |
Post# 584913 , Reply# 9   3/25/2012 at 08:53 (4,414 days old) by Jetcone (Schenectady-Home of Calrods,Monitor Tops,Toroid Transformers)   |   | |
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Post# 584930 , Reply# 10   3/25/2012 at 10:35 (4,414 days old) by spookiness (Alexandria VA)   |   | |
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I have some powder I bought probably 8 mos ago and I use it occasionally. Nice scent. |
Post# 585368 , Reply# 11   3/27/2012 at 19:46 (4,412 days old) by Launderess (Quiet Please, There´s a Lady on Stage)   |   | |
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Was produced with patents for activated perborate bleaching system amoung other things. Highly doubt P&G would let anyone have access to that information much less copy it with or without a license as it is still used with Tide and Gain.
IIRC when P&G first spun off Oxydol and other brands they continued producing the products for the new owners (who also IIRC were former P&G employees), but that agreement may have gone by the wayside. P&G,Henkel and IIRC Unilever hold most if not all the major patents for activated oxygen bleaching systems. This means detergents from other brands wishing to use that technology have to find ways around. |
Post# 585404 , Reply# 12   3/28/2012 at 00:00 (4,412 days old) by Supersuds (Knoxville, Tenn.)   |   | |
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I suspect you're right about the licensing/manufacturing agreement having expired or been abandoned. It might be a clue that the new Oxydol box was the same size and shape of the box of Trend on the shelf below it! Trend! Blech.
In any case, the first version of the "spun-off" Oxydol specifically listed enzymes and oxygen bleach in the ingredients and since the new one doesn't, well...it's just a cheapie nothingburger now. |
Post# 585416 , Reply# 13   3/28/2012 at 02:59 (4,411 days old) by Launderess (Quiet Please, There´s a Lady on Stage)   |   | |
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When at P&G shared similar formulas far as bleaching and enzymes go. Just compare the patent numbers listed on boxes of the same vintage.
TWB does such a good job of it's own housewives seldom bothered with Biz. Given Tide with Bleach is a premium brand with a price to match why should they? TWD can act as a pre-soak just as Biz. Oxydol also suffered from having to compete with Tide. P&G upped Oxydol's formula to include not only similar activated oxygen bleaching but enzymes same as TWD, again it is no wonder P&G let Oxydol and Biz go. Methinks Redox brands found out the same and is putting their efforts into Biz, which IIRC still contains enzymes and oxygen bleach. If that is the case why go through the effort and cost for Oxydol to have in house competition for shelf space. |
Post# 585956 , Reply# 15   3/30/2012 at 16:29 (4,409 days old) by Supersuds (Knoxville, Tenn.)   |   | |
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We had the Clorox detergent around here. I think it did make national distribution around 1994 or so? But not for long. As you say it was low sudsing and I liked the way it would turn blue when water hit it.
Interesting about the test Oxydol. I bet you're right: P&G always wants Tide to be its top performer.
BTW, someone mentioned that the original Tide With Bleach smelled exactly the same as Dash. Is that your impression? I don't think I ever used Dash so I have no idea. |
Post# 585966 , Reply# 16   3/30/2012 at 17:13 (4,409 days old) by jamiel (Detroit, Michigan and Palm Springs, CA)   |   | |
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I remember that Clorox detergent...bought a box at Red Food in Chattanooga b/c I hadn't seen it before...took it home and gave it to my mom. As I recall it was a relatively compact formula...not quite as compact as Fresh Start, but more like Concentrated All. I believe it was "fully loaded" with enzymes etc so as to compete with Tide.
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Post# 585976 , Reply# 17   3/30/2012 at 18:32 (4,409 days old) by Maytagbear (N.E. Ohio)   |   | |
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was also fully loaded with phosphate, and that is part of the reason it was withdrawn from the market. I had heard of it, and wanted to try it, but....... Lawrence/Maytatgbear |
Post# 917409 , Reply# 20   1/24/2017 at 17:29 (2,648 days old) by joeypete (Concord, NH)   |   | |
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Post# 917430 , Reply# 21   1/24/2017 at 19:13 (2,648 days old) by Launderess (Quiet Please, There´s a Lady on Stage)   |   | |
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But there was a dry Clorox bleach that one just loved! Bought ever single box could lay hands on when heard it was being discontinued.
It was an activated oxygen bleach and (IIRC) contained enzymes. Am here to tell you the stuff whitened like no one's business in warm or hot water. Kicked things up to very hot or boiling and whoaaa Nellie! |