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Thread Number: 75892
/ Tag: Detergents and Additives
Tide - The Smell Of Clean |
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Post# 997344 6/16/2018 at 12:54 (2,140 days old) by mrboilwash  (Munich,Germany) |
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Interesting timeline about the evolution of Tide`s scent.
At the beginning in 1946 Tide was unscented just like Persil of that era. Then it got a light rose-fougere scent throughout the 50`s. In the 60`s it became a rose-lily of the valley scent with a heavy dose of musk. In the 70`s it was a woody floral scent with jasmin notes added to the well known base, still heavy on musks. Some changes also had to be done in order to make the scent compatible with the detergent`s chemicals. CLICK HERE TO GO TO mrboilwash's LINK | ||
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Post# 997384 , Reply# 4 6/16/2018 at 23:48 (2,140 days old) by Supersuds (Knoxville, Tenn.) |
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It is a good article, though I can spot a few errors/oversimplifications. A version of Tide without phosphates was introduced for some markets in the 1970s, but you could get Tide with phosphates as late as 1993!
But it establishes that P&G knows exactly what scents Tide used over the years, and if it doesn't smell as good as it used to, it's totally by their choice. The author was given a scented postcard with a reconstruction of the original scent of Tide, which he describes as "amazing," and asked for a special retro edition of Tide -- I'd buy it! | ||
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Post# 997393 , Reply# 5 6/17/2018 at 04:31 (2,140 days old) by mrboilwash (Munich,Germany) |
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Iej, I think you`re spot on. Some synthetic musc compounds not only accumulate in the environment, they also have been found to accumulate in the food chain and even worse to be carcinogenic, thus have been either banned or otherwise regulated.
As a member of the Fragrantica website I have been aware of this for a long time and it doesn`t surprise me at all that it is not emphasized in the article. Companies like P&G would never admit frankly they had to change a scent because they were no longer allowed to put their customers at a serious health risk. So many times I read here someone can`t stand the new floral (feminine?) scents of today`s laundry products. According to the article Tide has always been a floral scent inspired by popular perfumes of the decade it was sold. So I guess the problem is not the floral theme per se but the fact that some have a hard time to adapt to new trends in the fragrance industry that differ from what we`ve learned to like in our childhood. | ||
| Post# 997433 , Reply# 8 6/17/2018 at 11:38 (2,139 days old) by golittlesport (California) | ||
Vintage Tide
Interesting article. I remember loving the smell of Tide in the 60's. My grandmother used it. But my mom couldn't stand the scent of Tide. She said it was "too strong and flowery and stunk."
Of course, using a Westinghouse Laundromat to do her laundry, she couldn't have used Tide if she wanted too, as Tide was VERY high-sudsing in those days. (Folks then associated mounds of suds with clean.) Mom used Dash and later Salvo when it arrived on the shelves. She would say Salvo had a light, fresh, clean scent. Funny that nowdays it seems so many detergents have a stronger scent than ever. My favorite is powdered Tide HE --- light and fresh. (Like Salvo -- haha!) | ||
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Post# 997535 , Reply# 10 6/18/2018 at 01:22 (2,139 days old) by askolover (South of Nash Vegas, TN) |
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