Thread Number: 32549
Indesit now phasing out the Ariston Name? 		[Down to Last]

automaticwasher.org's exclusive eBay Watch:
scroll >>> for more items --- [As an eBay Partner, eBay may compensate automaticwasher.org if you make a purchase using any link to eBay on this page]
Post# 490815   1/22/2011 at 17:14 (4,842 days old) by solsburian (SE Northumberland)        


I know that a few years ago, Indesit merged the Hotpoint and Ariston brands together on the European mainland with the intention of eventually phasing out the Ariston name.

 

It seems that the process has now begun:

CLICK HERE TO GO TO solsburian's LINK



Post# 490823 , Reply# 1   1/22/2011 at 17:39 (4,842 days old) by ronhic (Canberra, Australia)        
Interesting....

 ronhic's profile picture
....as we get the UK Hotpoint badged machines as Aristons....

Post# 490830 , Reply# 2   1/22/2011 at 18:01 (4,842 days old) by favorit ()        
just marketing tricks

 here in Italy -but also in many other euro countries- still there is the double brand Hotpoint-Ariston vs Ariston by itself as it was time ago.

Anyway it's actually Indesit that merged into Ariston-Vittorio Merloni, not the reverse. The odd fact is that "Merloni Elettrodomestici CO" turned its name into "Indesit Company"

CLICK HERE TO GO TO favorit's LINK
Post# 490902 , Reply# 3   1/23/2011 at 02:48 (4,842 days old) by dj-gabriele ()        

My guess is that the "Ariston" name will be kept for air-conditioner, boilers, solar heating equipment and the like with Merloni Termosanitari, while "Hotpoint" will supersede it in the field of home appliances with Indesit Company

Post# 490908 , Reply# 4   1/23/2011 at 04:15 (4,842 days old) by solsburian (SE Northumberland)        

They are still using "Hotpoint-Ariston" for France, Italy, Portugal, Turkey, Russia and Ukraine.

Like Australia, they sell their appliances badged as Ariston in the US, obviously due to the fact GE own and use the Hotpoint trademark over there.

CLICK HERE TO GO TO solsburian's LINK
Forum Index:       Other Forums:                      


Comes to the Rescue!

The Discuss-o-Mat has stopped, buzzer is sounding!!!
If you would like to reply to this thread please log-in...

Discuss-O-MAT Log-In



New Members Click Here To Sign Up.



                     

automaticwasher.org home
Discuss-o-Mat Forums
Vintage Brochures, Service and Owners Manuals
Fun Vintage Washer Ephemera
See It Wash!
Video Downloads
 Audio Downloads
Picture of the Day
Patent of the Day
Photos of our Collections
The Old Aberdeen Farm
Vintage Service Manuals 		Vintage washer/dryer/dishwasher to sell?
Technical/service questions?
Looking for Parts?
Website related questions?
Digital Millennium Copyright Act Policy
Our Privacy Policy